Released on = December 29, 2006, 2:55 pm

Press Release Author = Heatwave Mobile Advertising

Industry = Advertising

Press Release Summary = Heatwave Mobile billboards allows advertisers to attain the
highest impact at the lowest cost per impression. This is outdoor advertising with
unequaled interupt value. Heatwave\'s mobile billboards can not be turned off, or
ignored.

Press Release Body = For Immediate Release: Minneapolis MN
By David A Hackbart - DYB Marketing

Billboards In Motion
One of the hottest trends in marketing today is outdoor advertising. Experts say it
may be the last and best mass media play for businesses. Heatwave has given outdoor
a new dimension, turning delivery trucks and semi trailers into moving billboards.

Companies large and small are utilizing the available space that Heatwave has on its
partner trucking company's fleets. Heatwave utilizes a framing system which allows
quick installation of high impact magazine quality images. Advertising companies can
utilize pictures along with graphics and words that can take their message to places
where regular billboards can not. These trucks go where business is being transacted
daily.

Truckside ads have been around for years on fleet vehicles. Coke, Pepsi, Budweiser,
Fed-X and many others have been advertising on their trucks for years because it
works. Now, Heatwave makes it available to any company in the country.

Heatwave's framed billboard system gives businesses a way to quickly explain what
they do, and make it life-size.

Unlike other ads and commercials that can be turned, deleted, or just plain ignored,
Heatwave mobile ads always hold a captive audience. These ads always interrupt the
consumer by their unexpected appearance causing them to pay attention.

Motorists stuck in traffic or at a stoplight can't help but notice the magazine
quality graphics on the side of a 24 or 48 foot truck in the next lane or straight
ahead of them. The truck sits above traffic so you simply can't miss it.

Heatwave mobile billboards also can give certain businesses an added advantage that
no other advertising venue can offer- a perception of being larger than they
actually are. These ads cause consumers to perceive that what is on the side of the
truck is also inside the truck. Now the business appears to be everywhere, all the
time, with multiple mobile billboards on the road alongside their soon-to-be
customers.

Chad Brink, CEO of Heatwave, guarantees the specific billboard will withstand heat,
cold, or any weather scenario. Brink states "there is no reason to worry about what
the billboard will look like, the designs are created digitally and a picture
emailed to the client ahead of time. In short, there is no reason not to do this
form of advertising. It costs less than other forms of advertising and has a higher
impact."

Heatwave is like an army of relentless salesmen on the road who don't take no for an
answer. They go where the people are and circulate the marketing message. To find
out more about this revolutionary advertising opportunity, go to www.HeatwaveAd.com


Web Site = http://www.heatwavead.com

Contact Details = Dave Hackbart||6000 County Road 101 N||Plymouth ,
55446||$$country||||763-478-8004||david@heatwavead.com||http://www.heatwavead.com